Month: December 2022

It might sound like the lingo of air traffic controllers: Inbound vs. Outbound. But businesses of all types must grapple with these concepts and the associated challenges when developing sales strategies. Inbound sales originate when someone contacts your company to inquire about buying a product or service. Outbound sales arise from members of your sales … Continue reading “Inbound vs. Outbound: Balancing Your Company’s Sales Strategies”