Listening to your Customers through a Lost Sales Report

“Sorry, we don’t carry that item.” Or perhaps, “No, that’s not part of our service package.” How many times a year do your salespeople utter these words or ones like them? The specific number is critical because, if you don’t know it, you could be losing out on profit potential. Although you have to focus … Continue reading “Listening to your Customers through a Lost Sales Report”